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VIDEO: Illness Intelligence: Don’t Say This to Someone Who Is Sick

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Can building our illness intelligence as a society could change the way we face all of our most complex problems?

Chances are, you’ve been talking to people with serious illness all wrong. And you’ve talked to them: over half of Americans face chronic illness in their lives. In her TEDx Lincoln debut, Kelly Medwick recounts a time of caregiving for her late husband through the best—and the worst—encounters they had with others.

Kelly Medwick has worked in marketing, sales, media and nonprofit — all lines of work that have allowed her to study motivations and behaviors, putting together the stories from the clues.

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